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Business Talk – Microsoft’s Ricardo Rosa on the second wave of digital transformation


Ricardo Rosa is Microsoft South Africa Enterprise commercial director.

He previously worked at financial service firms KPMG, PwC, and Standard Bank, where he served as director.

Rosa is passionate about helping his clients leverage Microsoft’s extensive range of technologies, innovations, capital, and partners to get strategic advantages, accelerated business transformation, and improved business value.

In this Business Talk interview, Rosa discusses the dawn of the second wave of digital transformation – as originally outlined by Microsoft CEO Satya Nadella.

Rosa points out what this means for businesses across all industries around the globe.

He also discusses how the pandemic has changed the role of technology in business, as well as how this has impacted how businesses invest in technology.

Rosa also talks about the other shifts he has seen in the digital transformation landscape – including the democratisation of data.

Watch the full interview with Ricardo Rosa below.



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